The Joy Of Successfully Creative Podcasting

Often with podcasting comes an assumed expectation of success. But for many, podcasting is a purely creative expression. One worthy of being better at, but for reasons other than commercial success.

Creators Want To Be Better Creatives… Just Because

Think back to the creative writing classes you may have taken in high school or in college. Or consider the friends you know who participate in writing groups or pay for seminars to get better at the craft of writing. Writing that may only be expressed in a funny essay they send to family and friends at the end of the year. Or to be added to a notebook along with other prose or poetry they’ve written. A notebook that will see no distribution beyond the shelf in the study upon which it will sit when filled.

Creative First, Commercial… Never?

Yes, all of these creative endeavors offer some a commercial path. A way to earn money-for beer, for a living wage, or for wealth-accumulation-that, for a few, will certainly be successful.

Podcasting Forces Creatives To Measure Their Success

I know that saying podcasting forces measurement is a harsh criticism of my chosen industry. And I’d be remiss if I didn’t acknowledge that all digital channels tend to force measurement. We measure things in digital because… well, we can measure things in digital. And yes, some creators want measurement. I recall the early days of digital when measurement wasn’t built-in. And no, I’m not advocating we go back to that world.

Podcast philosopher. Professional contrarian. On a mission to make podcasting better. Hip he/him. คุณ | | http://Simpler.Media

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