Are Helpful Podcasters Averaging Out Podcasting?

Got a question about podcasting? There are dozens of support groups or conferences for you, many for free. But beyond feeling good, does providing support provide a benefit to working podcasters?

Not All Podcasting Advice Is Created Equal

Because what’s the alternative? Using a search engine and trust a company that continues to stumble around podcasting to give you the best answer to your podcasting-specific question? Good luck with that. SERPs-search engine results pages-are lousy with bad ideas, outdated information, and myths about podcasting that refuse to die.

When Anyone Is An Expert, No One Excels

Spend some time in these community groups or attend a few podcasting conferences, and it doesn’t take you very long before you are asked to chime in with your ideas or to pitch for a speaking slot next year. Again, I think that’s a Good Thing and I’m thrilled we’re not a bunch of elitist pricks and are instead quite welcoming of new voices into the fold.

The Mediocritization of Podcasting

When a few weeks of experience is the only thing separating someone asking a question from someone providing an answer, the result will be mediocre. And mediocre advice leads to mediocre shows.

Dumbing It Down For Experts Is A Bad Idea

Solutions to this reality aren’t easy, something I know first-hand. When I was asked to write Expert Podcasting Practices for Dummies back in 2007, I was excited! And not only because it was my 2nd book, so I knew I could command a higher advance! But my excitement quickly turned to dismay as I struggled with the problem made self-evident in the title: What the hell is an expert dummy?

Avoiding Mediocrity For Your Podcast

I don’t know if a solution exists to this problem. Again, the open nature of podcasting and the willingness of the support groups and events to admit anyone interesting in podcasting is a Good Thing. But I have a couple of ideas for you if you don’t want your podcast to get caught up in the mediocritization.

1. Turn to your own peer group.

Find-or create-a peer group of podcasters who have close, but not necessarily matching, skill levels. Again, this is a grouping more based on skills and ability and less a grouping by type of content created. There’s great value in also belonging to peer groups filled with others who make similar content, so do that too. But for this nugget, having a smaller group of “podcasting friends” to turn to, some a level or two above you, and some a level or two below you, tends to lift all participants up to the higher level.

2. Don’t abandon your joy.

If you truly enjoy helping newbie podcasters, either in groups or at events, then you should absolutely keep doing that. If it charges your batteries helping up-skill those who need help, go for it! As stated, I’ve done a lot of that during my tenure in podcasting. In order to keep podcasting a welcoming and open place, we need people like you! It’s also a smart market to target, as there’s a never-ending wave of new people coming to podcasting who need help doing things-even the basic things-the right way.

I’m staying focused on podcasters in the middle.

I like talking to working podcasters, so that’s going to remain my focus. Some beginners will get value from my content, though it’s not specifically aimed at them. And I’m sure some pros will also find nuggets as well. But it’s those of us under the mid-section of the bell curve that I’m trying to serve with this show and other efforts. I hope you enjoy it.

Podcast philosopher. Professional contrarian. On a mission to make podcasting better. Hip he/him. คุณ | | http://Simpler.Media

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